There never was an oxymoron more stark and definitive… Business by it’s very definition is unethical. When you are providing a commodity/service you charge a premium based upon the demand-supply gap. This margin is what is counted as profit. The purpose of a business is to solve a problem in the most profitable way possible for the business owner. Over the centuries we moved from the barter system which was the purest form of equitable pricing to a mad race to the bottom of the bottomless pit that is profiteering. Business has moved from solving problems to creating them instead! […]